THE WEEKND'S TIKTOK TAKEOVER
Watch The Weeknd's TikTok concert experience—the first interactive XR broadcast ever on the platform, below.
Presented by Wave and XO/Republic, the set included a surprise appearance from Doja Cat during the peformance of their remix of "In Your Eyes" and a snippet of a brand new song from the superstar.
Over 200k live viewers watched concurrently throughout the concert. The Weeknd led fans through a hallucinatory XR dream world, while fans interacted with comments to influence the visual story of the experience. TikTok and The Weeknd partnered to raise funds for the Equal Justice Initiative with the concert.
The concert was rebroadcast throughout the weekend through different territories' TikTok accounts, including Malaysia, Japan, Africa and Russia.
THE MUSIC OF CLIVE COMES ALIVE AT CARNEGIE HALL
That's what friends are for. (5/1a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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JAMES KING: THE HITS INTERVIEW (PART ONE)
