WHAT IT IS: The Boosie BadAzz signee is making an impact with his Investments mixtape series. Yung Bleu possesses a captivating stage presence and has gained great buzz from his noteworthy and sold-out performances in his home state of Alabama. “Miss It,” the official single off his latest mixtape, Bleu Da Ruler, has already shown steady, organic growth without any radio, playlisting or press coverage and has drawn more than 1m streams per week, as well as over 29 straight weeks of consumption growth.
ALBUM: TBD
RELEASE DATE: Redelivery date 8/18
SINGLE: “Miss It”
INTERNET: 14k+ in consumption this week (+56%); 2m+ streams this week (+56%); streams up 29 weeks in a row; 5,371 Shazams week of press (+273%); Instagram followers up 253% at press time; Top 20 on Pandora Trendsetters Chart (currently #12)
RADIO: Single sent to urban 8/18, impact date 9/5; proposing promo tour in markets of Mobile, Macon, Chattanooga, Montgomery, Columbus, GA, Dallas, Houston, Memphis, Chicago, Nashville, the Carolinas, Milwaukee, Detroit, Cleveland; WBLX radio show for Sister II Sister Expo (performance) 9/16; New York promo 9/5-9/7; recorded drops and liners for Radio One; interview on SiriusXM Hip Hop Nation
PRESS: Love from XXL, HotNew-HipHop, more
MANAGEMENT: MaMusic1