UMG Nashville veteran Damon Moberly has been promoted to senior VP of promotion, a position he’ll assume immediately.

Moberly, who’s been with the label group for more than a quarter-century, most recently served as SVP and head of radio promo for Mercury Records Nashville. During his tenure, he helped launch Shania Twain’s 20x platinum Come on Over, as well as working special projects such as the breakout Soggy Bottom Boys hit “I’m A Man of Constant Sorrow” from the soundtrack to the acclaimed 2000 film O Brother, Where Art Thou? He also helped guide #1 successes like Lionel Richie’s Tuskegee album and the Jon Bon Jovi - Jennifer Nettles collaboration “Who Says You Can’t Go Home.”

Addressing his new role, Moberly said “I’ve been fortunate to call Mercury Records Nashville my only label home for the past 26 years. I’m honored to now work with all the UMG Nashville imprints and artists alongside the best promotion pros in the business. Thanks to Cindy Mabe for this opportunity.”

UMGN chair & CEO Mabe added “Damon is such a champion of great artists and songs. His passion for music and his skillset of building people and teams makes him the perfect person to lead our promotion team to new depths. I’m honored to have Damon in this new role.”

HITS, meanwhile, is still angling for a delivery of some of that Nashville hot chicken.