The U.K.’s O2 Silver Clef Awards, held in aid of music therapy charity Nordoff and Robbins, will move to a Wednesday evening from a Friday lunch event in 2025.
Next year’s ceremony will return to the JW Marriott Grosvenor House in London on 7/2 from 6pm. The change is attributed to a shift in "culture and lifestyle" that’s taken place since the pandemic.
The awards, which will celebrate their 50th anniversary in 2026, are Nordoff and Robbins’ largest annual fundraising event. Since 1976, they've raised more than £13.5m for the charity.
Joe Munns, Chair of the O2 Silver Clef Awards Committee, said, “After 48 years of being held on a Friday afternoon, we are changing with the times and our industry, and we’re very excited to be able to welcome more of you than ever to this spectacular event.”
The cost of running Nordoff and Robbins is now said to reach almost £9m annually. Sandra Schembri, CEO of the charity, said, “We are currently being hit by a triple threat: growing demand, increasing costs and decreasing donations. We need the music industry’s support to ensure we can show up where we are needed."
This year’s ceremony raised more than £760k—enough to pay for more than 9k music therapy sessions—and honored Blur with the O2 Silver Clef Award. Previous winners include David Bowie, Annie Lennox, Ed Sheeran, Stormzy, Dame Shirley Bassey, Paul McCartney, George Michael, Kylie Minogue, The Rolling Stones, Oasis and Coldplay.
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