WHAT IT IS: One of Arkansas’ most promising breakouts, Bankroll Freddie represents the best of what southern rap has to offer. Honing his talent over the years, Freddie introduced himself to the rap game with a signature hard-hitting sound on two of his early singles, “Add It Up” and the “Rich Off Grass” remix featuring Memphis heavyweight Young Dolph. With his latest project, Big Bank, via Quality Control/Motown, Freddie delivers an album full of anthemic hits and club-ready jams. In addition to the Dolph assist, the set includes cuts from Gucci Mane, Megan Thee Stallion, 2 Chainz and more. Going bar-for-bar with these rap titans, Freddie is quickly establishing himself as part of a rich lineage of Southern MCs.
ALBUM: Big Bank
RELEASE DATE: 4/2
SINGLE: “Pop It” f/Megan
Thee Stallion
INTERNET: 597k+ monthly Spotify listeners; 615k+ Instagram followers; 15m combined YouTube video views, 33k+ subscribers; 6k Twitter followers
RADIO: “Pop It” impacted Urban and Rhythm on 4/2
PRESS: XXL, Complex, Genius, HYPEBEAST, Revolt, HipHopDx
MANAGEMENT: Jimmy Jackson