WHAT IT IS: From an early age, Noah Schnacky’s entrepreneurial spirit and passion for storytelling allowed him to attract a loyal following as he found the reassuring voice that drives his Big Machine debut. “I’ll Be the One” intensifies the singer/songwriter’s social-media savvy, pulling in nearly 5m streams since the single’s release just weeks ago. Co-written alongside Seth Ennis and Jordan Schmidt, “I’ll Be the One”—now at digital platforms and Country radio playlists—serves as Noah’s lead project with producer Dann Huff, with whom he continues to work on new music in the studio. SINGLE: “I’ll Be the One” LIVE: Currently out on a radio tour INTERNET: 500k+ social media followers, 50m+ streams RADIO: Impacting now; Most Added on official impact date (9/16) BOOKING:Meredith Jones/CAA PUBLISHING: Sony/ATV MANAGEMENT:Jason Owen/Sandbox Management