WHAT IT IS: “As part of the YT collective, Eton Messy in Bristol, Blonde always had their finger on the pulse of where club music was at. Their crossover sound of piano-driven R&B/house spawned three gold singles in the U.K. The ambition is to now build on this success internationally,” says Parlophone Chairman Miles Leonard. Blonde has sold more than 1m singles, went Top 10 in the U.K. with three singles and has racked up 100m Spotify streams. Blonde is managed by Jennie Harris at Lateral.