Ron Perry and the rest of the Columbia crew have more than 22m reasons to celebrate. Central Cee's new album, Can't Rush Greatness (CC4L/Columbia), was streamed 22.5m times on its opening day (1/24), making it Spotify's most-streamed rap album of the year so far.
The 17-track set, the British MC's major-label debut, features guest appearances by Lil Baby, Lil Durk, 21 Savage, Young Miko, Dave and Skepta. Lead single "Band4Band" f/Lil Baby arrived last May, peaking at #3 on the U.K. singles chart. Earlier this month, Cee delivered "GBP," featuring the London-born, Atlanta-bred 21 Savage, which currently sits at #54 on Spotify global.
Meanwhile, we've been around for nearly 40 years and still, greatness eludes us. Check out Can't Rush Greatness below.