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HITS Daily Double

CREATE ENTERS BLACK LION DEN

Catalog-analysis company Black Lion has struck a strategic partnership with Create Music Group, providing it with access to Black Lion’s valuation engine to accelerate financial analytics on catalog acquisitions.

“This partnership will significantly expand our ability to identify, research and make deals with rights holders around the world,” said Create Music Group co-founder/Chief Business Operator Wayne Hampton. “Black Lion’s cutting-edge technology will streamline our dealmaking process and enable us to generate increased revenue for Create and our partners.”

Black Lion’s core feature is a proprietary valuation engine that analyzes the performance and value of song catalogs, reducing the time labels, A&Rs, publishing teams and financial analysts spend researching and evaluating potential catalog acquisitions and signings.

Said founder and CEO Junaid Khan, “What we've done at Black Lion with our proprietary technology stack is to transform what used to take days into minutes. That enables companies like ours to efficiently analyze financial data and correctly arrive at valuations, empowering them to fast-track competitive deals in a way that puts them a step ahead of everyone else.”