ON THE COVER:
TAYLOR SWIFT

As she scores yet another enormous #1 chart bow with Speak Now (Taylor’s Version), Republic’s Taylor Swift also further solidifies her status as the ultimate marketing maven, selling mountains of physical product and other custom merch that’s, um, tailored to each release. Meanwhile, her Eras Tour continues to do mega-boffo business and constantly reignites streaming of her catalog and last year’s album, Midnights, approaches 5.3m in ATD. Presently, no fewer than seven Tay titles dot our YTD Top 50. What else does she have up her sleeve? We have no idea, but we’re certain the Swifties will want to buy it.