Spotify is bringing Foo Fighters, Florence + The Machine and H.E.R., among others, to the South of France to perform on the beach during the Cannes Lions Festival of Creativity.
From 6/19 through 6/22, Spotify Beach will focus on “creativity, connection and innovation” while everyone else focuses on cocktails, a croque monsieur and the Croisette.
H.E.R. will kick off the week; the next night Florence + The Machine and Jack Harlow will perform and will.i.am and Uncle Waffles will mount DJ sets; and the concluding evening, Foo Fighters and A$AP Rocky will hit the sand, with Disclosure providing DJ services.
Daytime beach offerings, meanwhile, will include "interactive, immersive experiences" like sound baths and a Songs of Summer soundscape.