SUNDAY BLOODY SUPER BOWL SUNDAY

Achtung, baby! With Super Bowl LVII right around the corner, the buzz surrounding the commercials is, per tradition, almost as intense as that associated with the game.

Reps for U2 have announced that the band will star in one of those ads. Produced by Moment Factory, the spot coincides with the launch of U2's new website, which for now consists only of a Las Vegas panorama and giant floating baby head encased in a sphere (as far as we can tell, it's not a Chinese spy balloon). Maybe you can tell us what it means. In any case, all will be revealed soon enough.