Spotify has launched My Top 5: The Weeknd Projects, an interactive, in-app experience that invites fans to select their top five favorite projects from the XO/Republic artist and share them on social media. Users will receive a personalized digital card bearing their five selections to circulate on social media. Find instructions here.
The campaign coincides with the 10th anniversary of 2012's Trilogy album, which combined The Weeknd's three mixtapes—House of Balloons, Thursday and Echoes of Silence—into one remastered package.
My Top 5: The Weeknd Projects is the second installment of the streaming giant's interactive experience, following one involving Kendrick Lamar.
In a related story, we're going to spend our weekend selecting our top five "the red wave is coming" tweets.
THE COUNT: ALL THE DESERT'S A STAGE
The dust settles on the Indio Polo Grounds. (4/24a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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