BRUCE DELIVERS HIS STATE OF THE UNION... IN AN AD

Bruce Springsteen addresses America in a commercial for Jeep set to air during today’s Super Bowl. Watch the two-minute spot below.

Amid landscapes recalling the videos for his latest Columbia releases, Letter to You and Western Stars, Springsteen reflects on the ideals that connect Americans in “The Middle.” The commercial closes with the words “To the ReUnited States of America.”

The Boss mentions Kansas but never even hints at Florida, which we’re taking as a sign to bet on the Chiefs.