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HITS Daily Double

YTD STATS: MASSIVE STREAMS, PHYSICAL OUTSELLING DIGITAL

On-demand audio streaming now makes up more than three-quarters of all music consumption in the U.S.

The equivalent of nearly 125m albums has been sold and streamed through 3/14. Of that total, nearly 100m equivalents come from streaming, representing 77.5% of the total market.

Physical albums, meanwhile, have logged north of 13m units so far this year, with a 10.5% share (CDs 8%, LPs 2.5%).

Digital albums and tracks have been rapidly dwindling, now making up only 6.7% and 5.3% of the market, respectively. Fewer than 9m digital albums have been downloaded this year. 66m digital tracks have been downloaded, with an album equivalent of 6.6m.

Physical albums now make up almost as much as the digital album and track business combined—quite the reversal of fortune on the retail side.