Super Bowl LIII commercials featured some surprise musician cameos and expensive syncs on the world's biggest stage. Big cameos in the first half of the game included the Backstreet Boys with Chance the Rapper for Doritos, Cardi B with Lil Jon and SteveCarrell for Pepsi and 2 Chainz starring and performing in an ad for Expensify.
Earning big time syncs were: Frank Ocean for Showtime (x2), Ludacris for Mercedes, Fine Young Cannibals for T-Mobile, Andy Grammer for Norwegian Cruise Lines and Bob Dylan for Budweiser.
The Grammys had a handful of placements, several with host Alicia Keys, confirming previously announced performers.