Gary O and Swon Bros ALS

GARY GETS WET: Gather 'round, y'all, 'cause Nashville just got wetter than a loose hog in a muddy field durin' the rainy season. And by that we mean, the ALS Ice Bucket Challenge just went country. Seen above is Sony Music Nashville CEO Gary O being drenched by Voice finalists and Arista Nashville duo The Swon Brothers, his challengers. Overton then challenged UMG Nashville's Mike Dungan and Robert Deaton, the CMA Awards' executive producer. Sounds like a rootin' tootin' good time to us. Watch his vid here. (8/27p)