HITS Daily Double


Debut MonarC/IDJ Album Going Home with Many
Question: What floats like a Butterfly and sells like a hit?

If you answered Mariah Carey’s debut MonarC/IDJ album, Charmbracelet, you’re a winner—just like she is.

Indeed, after one day in the streets, it looks like the diva’s delivering, as her latest moves at a rapid clip and initial sales appear to be right in line with forecasts. According to early reports from national accounts, Charmbracelet should sell around 200k for the week.

That number could increase substantially, however, depending on how Carey’s national television appearances yesterday, which included Oprah and Dateline, affect today’s sales. Unfortunately, we don’t know squat about today’s sales yet. But when we do, you’ll be the first to know.

Carey will enter a crowded field on next week’s chart, competing with eight albums (including four debuts) that logged over 200k in sales this week. Look for at least a Top 10 bow for Charmbracelet.

As the holiday buying season hits its stride, some of the biggest winners on the chart this week included Elvis Presley (up 153%), Faith Hill (up 126%), Nelly (up 108%) Avril Lavigne (up 97%) and John Mayer (up 80%).

Gosh, we haven’t seen increases like that since we checked our post-holiday cholesterol.