ARTISTS AGAINST PIRACY, FOR THEMSELVES

Starting Monday (10/2), the organization will launch a series of print ads, a new Web site and an extensive media campaign at more than 100 colleges nationwide.

The ads incorporate a single word such as "Choice," "Creation" or "Respect," featuring the universal copyright symbol of . They pose the questions, "Does copyright have meaning in a digital world?," "How should we protect the rights of artists in a digital world?" and "Does anybody really know what time it is?"

The ads are slated to run in Rolling Stone, Spin, Source, Revolution, Electronic Gaming Monthly, GamePro, WWF Magazine, YM and Teen People.

Said Artists Against Piracy Executive Director Noah Stone: "Music fans want to have fast and easy access to music on the Internet and artists deserve to be fairly compensated for their work. We hope that Artists Against Piracy can serve as the catalyst by which we can move forward together to find a workable and appropriate solution. Now, how does this here Napster thing work?"

More than 70 recording artists are part of the organization. Members include Aimee Mann, Alanis Morissette, Barenaked Ladies, blink-182, Bon Jovi, Bryan Adams, Christina Aguilera, DMX, Everclear, Faith Hill, Filter, Fisher, Garth Brooks, Hanson, Herbie Hancock, Matchbox Twenty, Nanci Griffith, Primer 55, Ronnie Milsap, Saliva, Sarah McLachlan, Shelby Lynne, Sheryl Crow, Sisqo and Vertical Horizon.