Based on very early reads, Republic's Jonas Brothers are on track for a boffo #1 bow for their new set, Happiness Begins, which accompanies the documentary about the group now airing on Amazon.
Jonas Brothers (Republic) 325-350k total activity, 285-310k album
Could the Bros challenge labelmate Ariana Grande for the year's biggest first week? Stay tuned.
This is the boys' first full-length in almost exactly a decade; their Lines, Vines & Trying Times debuted at #1 with 255k in late June of 2009.
The lads' "Sucker" has been an outta-the-park smash, hitting #1 at Pop radio and streaming/selling up a storm. It remains in the Top 10 on both the Spotify U.S. and Global charts as well as at iTunes, where the album is #1. Their big ol' tour kicks off in August.
Well have more early numbers for you as soon as the drugs kick in.
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